La Poderosa (Ciudad Obregón) - 100.9 FM - XHSM-FM - Grupo AS Comunicaciones / Radiorama - Ciudad Obregón, SO

La cadena que une a México

La Poderosa (Ciudad Obregón) - 100.9 FM: A Hub of Mexican Culture in Sonora

La Poderosa (Ciudad Obregón) - 100.9 FM - XHSM-FM, a prominent radio station owned by Grupo AS Comunicaciones in partnership with Radiorama, broadcasts from Ciudad Obregón, Sonora, Mexico. This dynamic station has become a cultural cornerstone for the local community, offering a diverse array of programming that resonates with listeners throughout the region.

La Poderosa specializes in a rich mix of Mexican music, featuring genres such as banda, norteña, grupera, and romántica, as well as traditional Mexican music. The station’s playlists are carefully curated to appeal to a broad audience, ensuring that every listener finds something that connects with their musical tastes. Whether it's the energetic beats of norteña music or the heartfelt melodies of romantic ballads, La Poderosa provides a soundtrack that enhances the daily lives of its listeners.

In addition to its musical offerings, La Poderosa is committed to keeping the community informed and engaged. The station features local news, traffic updates, and entertainment segments, along with insightful interview programs that dive into topics relevant to the Ciudad Obregón community. This blend of music and information not only entertains but also fosters a sense of connection among listeners, making the station a vital part of local culture.

With its slogan, "La cadena que une a México" (The chain that unites Mexico), La Poderosa emphasizes its mission to bring people together through the power of music and shared experiences. The station's engaging programming and community-oriented approach have solidified its reputation as one of the most popular radio stations in the area.

Listeners can tune in to 100.9 FM to immerse themselves in the vibrant sounds of Mexican culture while staying informed about local happenings. La Poderosa is more than just a radio station; it is a beloved community partner that celebrates the spirit of Ciudad Obregón and its people.

For anyone looking to connect with the heart and soul of Sonora, La Poderosa is the perfect destination on the airwaves.